Tag Archives | latino voters

The Untapped Potential of the Latino Electorate

The 2012 election was a watershed moment for the Latino electorate in many respects. In giving President Obama a record level of support (75%), Latinos were decisive to the outcome; an unprecedented mark of influence for this segment of the electorate. Prior to Election Day, both parties went out of their way to include more […]

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Latino Independents’ Preferences Are Key to Future Electoral Success

The 2012 election underscored the power of the Latino vote, particularly in battleground states like Colorado, Florida and Nevada.  Recent blogs here at Latino Decisions highlight the wide range of potential issues important to Latinos that federal and state elected officials now must include in their electoral and policymaking calculus, from immigration reform to environmental […]

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The 2012 Latino Electorate: Results and Resources

Results from the ImpreMedia/Latino Decisions Election Eve Poll – the only national survey specifically designed to study the 2012 Latino Electorate — are now available at www.latinodecisions.com/2012-election-eve-polls. All publicly available data including topline results, press call webinar slides, state summaries (eleven states: Arizona, California, Colorado, Florida, Massachusetts, Nevada, New Mexico, North Carolina, Ohio, Texas, and […]

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Obama wins 75% of Latino vote, marks historic Latino influence in presidential election

Gary Segura and Matt Barreto of Latino Decisions webinar presentation today focused on the key insights generated from the ImpreMedia-Latino Decisions Election Eve Poll. The survey included a national sample of 5,600 Latino voters, as well as 11 state specific samples of Latino voters, including several key battleground states. This post summarizes some of the […]

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ImpreMedia/Latino Decisions Election Eve Poll provides key insights regarding Latino policy views

Here are a few highlights from the latest release of data from the ImpreMedia-Latino Decisions Election Eve Poll of 5,600 Latino voters conducted during the final days of the campaign. Click here for graphics for the data reported below and the ability to explore differences in responses across key demographic factors. Policy Views of Latino Electorate […]

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Economy and immigration are top issues to Latino voters in 2012

The ImpreMedia-Latino Decisions Election Eve Poll of 5,600 Latino voters has indicated that the Economy/Jobs and Immigration were the most important issues to Latino voters in 2012. As indicated in the figure below, 53% of Latino voters nationally who were surveyed  during the final days of the campaign indicate that the Economy and Jobs was the most […]

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ImpreMedia/Latino Decisions Election Eve Poll: The 2012 Latino Electorate

ImpreMedia and Latino Decisions will release results from our national election eve poll of 5,600 Latino registered voters the morning of November 6, 2012. The ImpreMedia-Latino Decisions Election Eve Poll was conducted during the final days of the election and will provide exclusive insights into the 2012 Latino electorate including Presidential and Congressional vote choices, issue […]

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LD Vote Predict Indicates Latinos Voters Will Support Obama Over Romney by 3 to 1 Margin

While President Obama’s support among Latino voters has fallen slightly from its peak prior to the first debate (week 6 of the tracking poll), effects of a poor debate performance by President Obama have been minimal. Furthermore, we find that any small Romney gains were short-lived. We have seen relative stability over the past four […]

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Enthusiasm High among Colorado Latinos—Is it time for a new Latino voter impact narrative?

The Latino vote will help determine the presidential election.  If one is not convinced, playing around with the Latino Decisions’ Latino Vote Map for a few of the battleground states with a sizeable Latino population ought to change your mind.  The basic equation for each state is quite simple: the marginal (dis)advantage for one of […]

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Introducing LD Vote Predict

This is the second of two posts introducing new models that Latino Decisions will use in predicting Latino voter turnout along with the choice of candidate by those voters who do turn out to vote. In a previous post, we laid out a strategy for estimating Latino voter turnout. Here, we introduce and briefly explain […]

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