What Latinos Want – Immigration Reform Bill

The results of the 2012 election have awakened the Republican Party to their impending demographic disaster. Substantial growth in the size and power of the Latino vote—and an overwhelming tilt in that vote against their nominee—paints a bleak future for Republican electability. Coupled with startling Democratic vote share among Asian Americans (73%), and an ever […]

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Nevada’s Odd Numbers: The Complexity of Polling in the Silver State

In the past three electoral cycles Nevada has commanded significant national attention due to the state’s status as both a presidential and congressional battleground state.  Yet, despite the Silver State’s increased electoral clout, Nevada remains one of the most difficult states to reliably poll; a consideration that is not without its consequences as flawed polling […]

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Florida Election Wrap-up: Obama Right on the Economy and Immigration

Throughout the election, pundits, candidates, the media, and polling firms like Latino Decisions, have kept close watch on the swing state of Florida. One of the tea leaves we have all tried to read is how strongly the Latino vote would break for Obama. He would need this important constituency to pull off a victory […]

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Pre-Election Polls Got it Wrong in Florida

Gary Segura recently provided a discussion of how exit polls often misrepresent Latino voters (Badly!), pointing out that exit polls often rely on small samples of Latino likely voters, rarely utilize fully bilingual interviews, and utilize samples that are not reflective of the Hispanic/Latino population in the location being polled. This is the first of […]

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Obama’s Re-election Sets Record Support for Latino Voters

Article originally published at The Nation In his 1996 re-election President Bill Clinton attained 72 percent of the Latino vote, the highest level of Latino support of any presidential candidate—before this year. In 2012, President Obama set a new record, winning his second term in office with the support of 75 percent the Latino electorate. […]

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The 2012 Latino Electorate: Results and Resources

Results from the ImpreMedia/Latino Decisions Election Eve Poll – the only national survey specifically designed to study the 2012 Latino Electorate — are now available at www.latinodecisions.com/2012-election-eve-polls. All publicly available data including topline results, press call webinar slides, state summaries (eleven states: Arizona, California, Colorado, Florida, Massachusetts, Nevada, New Mexico, North Carolina, Ohio, Texas, and […]

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Obama wins 75% of Latino vote, marks historic Latino influence in presidential election

Gary Segura and Matt Barreto of Latino Decisions webinar presentation today focused on the key insights generated from the ImpreMedia-Latino Decisions Election Eve Poll. The survey included a national sample of 5,600 Latino voters, as well as 11 state specific samples of Latino voters, including several key battleground states. This post summarizes some of the […]

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impreMedia-Latino Decisions election eve poll now posted for 5 states – show very large vote for Obama

impreMedia and Latino Decisions have now released polling data of Latino voters in 5 eastern states with influential Latino voting populations: Florida, Virginia, Ohio, North Carolina and Massachusetts.  Full results for these states can be found under Recent Polls here: www.latinodecisions.com/recent-polls/ and further detail can be found at www.latinovote2012.com So far, early exit poll data on Latinos […]

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ImpreMedia/Latino Decisions Election Eve Poll provides key insights regarding Latino policy views

Here are a few highlights from the latest release of data from the ImpreMedia-Latino Decisions Election Eve Poll of 5,600 Latino voters conducted during the final days of the campaign. Click here for graphics for the data reported below and the ability to explore differences in responses across key demographic factors. Policy Views of Latino Electorate […]

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Economy and immigration are top issues to Latino voters in 2012

The ImpreMedia-Latino Decisions Election Eve Poll of 5,600 Latino voters has indicated that the Economy/Jobs and Immigration were the most important issues to Latino voters in 2012. As indicated in the figure below, 53% of Latino voters nationally who were surveyed  during the final days of the campaign indicate that the Economy and Jobs was the most […]

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